English | 17 Apr. 2007 | ISBN: 0470100923 | 387 Pages | PDF | 8 MB
Maybe you re a great programmer or IT professional, but marketing isn t your thing. Or perhaps you re a tech-savvy search engine marketer who wants a peek under the hood of a search engine optimized web site. Search engine marketing is a field where technology and marketing are both critical and interdependent, because small changes in the implementation of a web site can make you or break you in search engine rankings.
Download: